4 Reasons Why Your Small Business Needs Local SEO
Search. Get Found. Boost Sales.
Same Day Store Visits
50% of consumers who conducted a local search on their smartphone visited a store within a day
Same Day Sales
18% of local mobile searches lead to a sale within a day
Daily Mobile Search Engine Usage
87% of smartphone owners use a search engine at least once a day
Local Search Offline Sales
78% of local-mobile searches result in offline purchases
Local Landing Page Development
Every TownTarget client get’s their own local landing page on TownTarget.com that contains links to the following digital assets of your business:
- Business Website (All Pages)
- Business Address
- Business Phone Number
- Business Hours
- Google Maps
- Social Media Listings
- Local Directory Listings (Ex: Foursquare & Groupon)
- Reviews (Website & Social Media)
Local Link Building Development
Build strong and credible local backlinks for your business on the web. Link building is one of the many forms of local online marketing that can increase your website’s visibility, domain authority and search engine ranking. Domain Authority (DA) is a search engine ranking score that predicts how well a website will rank on search engines for keyword searches. Increasing your Domain Authority score leads to higher rankings on search engines for an increase in website visibility.
Off-site optimization practices involve improving search engine and user perception of a site’s credibility, authority and relevance. For a higher impact on your Google search engine rankings, your TownTarget local landing page is submitted into Google’s database to achieve greater authority against your competitors.
Local Brand Building
TownTarget’s efforts achieve increased domain authority, relevance and credibility that result in an optimized local business website. Greater business brand visibility and recognition on search engines leads to a dramatic increase in web and foot traffic.
Let TownTarget do the heavy lifting for you!
Targeted Content Optimization
Target keywords that are directly related to your products/services
Rankings By Device
View your business rankings for keyword searches based on desktop vs mobile device
Surrounding Area Optimization
Optimize keywords for any city within a 15 mile radius
All changes to your TownTarget profile and keyword list are made by your account manager
TownTarget Keyword Reporting
Watch your website rankings increase!
The list of tracked and targeted keywords for your TownTarget campaign is now in The Keyword Ranking section. To help you easily find all keywords, we grouped them together by their target location. View web presence performance updates alongside your keyword rankings to simplify performance tracking. You now have the option of viewing your keyword rankings for desktop, mobile or both!
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Identify the keywords that matter most to your business by analyzing website ranking results one keyword at a time. The top position your website has ranked will now be displayed to make tracking your progress easier. The new symbol guide lets you know whether your website is ranking in Google Maps or in Organic Search Results.
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Analyzing keyword and website performance data is easier than ever with the new charts and graphs feature. View total number of keywords ranked in the top 5 pages of Google, total number of keywords ranked in the top 3 positions of Google, number of keywords moving up in rankings and your website’s Search Visibility Score.<
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Easily view your website’s keyword rankings against competitors in your local area. View how your competition is ranking for the same keywords to measure the level of local competition on Google. Use the data in this section to develop content around specific keywords for your website in order to outrank your competition and gain more visibility from consumers.
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Integrate your Google Analytics directly to your TownTarget keyword ranking report to view your website’s traffic analytics all in one place. You will be able to view and compare the total number of website visits, page views, avg. session duration time and bounce rate from the previous 30 days. The visits evolution section displays the source of the traffic to your website such as social, direct, organic, paid and email.
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Access your website’s SEO analytics and keyword rankings 24/7 with the upgraded and more powerful TownTarget client dashboard. In addition to the monthly reporting information, you will also have access to the Search Engine Comparison feature and SEO Visibility analytics. View your website’s visibility performance like never before without a costly agency cost.
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